Visual Identity, Event Design & Coordination for Red Bull MCM'13
Event Visual Idenity
Collateral & Stationery
Event Coordination
Non-Traditional Activations
Copywriting
Print Design
Package Design
Illustration
Mobile UX/UI
Red Bull approached us at Nativo to create the visual identity and full collateral for their annual 2013 Marketing Creative Meeting, held this year on the island of Jamaica. The result was a full event experience, focusing on every angle, from a premium hotel welcome kit for guests, to an exclusive Red Bull drinks menu for the nightly beach parties. The campaign's back-bone was the concept of creativity brought about by a vitalized body and mind, communicated in every piece with playful, tongue-in-cheek copy. My role in this project was art direction, design of the logo and visual identity, copywriting, design and overseeing of production of all visual material for the event.